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Bringing intuitive design to the forefront.

Element has made the user experience the core of our product development process.

UI/UX is now central to specification for all engineering we do, ensuring we create something that your users really need.

Web and App UX icon

Human-centered design is our priority. We want to focus not only on numbers but on building something that users will value and remain loyal to with practical interfaces that are easy to navigate.

Industrial Design icon

Industrial Design

A creative blend of form and function. We rigorously define product specifications, impart our practical manufacturing know-how, and make your product look and feel amazing.

Branding icon


We want to create a visual identity that matches the performance of your products and the expectations of your users. Our designers love taking your ideas and turning them into something visual, solid, unique and memorable.

Our photorealistic 3D rendering services are cost effective, flexible, and visually appealing solutions that slot right in and enhance your product’s development process, from conceptual design and virtual prototyping through to final marketing images and animations ready for print and digital media.

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HydraTune brand website, on laptop screen
Hydra Tune Logo
Koodaideri Logo

A wireless hydraulics tuning system for heavy machinery in the mining industry. We are involved with branding, industrial design for the devices, and building a native app for remote tablet control.

SRAM eTap AXS Bike Finder web app interface

A web tool for exploring a catalogue of every bicycle compatible with SRAM's proprietary electronic drive train, eTap. We improved the user experience by redesigning the interface.

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